WARRIOR FUND

February 2024
VIDEO STRATEGY, FILM PRODUCTION
FUNDRAISING
WARRIOR FUND

Turning a budget gap into a visible, lived transformation on campus.

THE SITUATION

Wheaton Academy wasn’t struggling to explain the Warrior Fund—they were struggling to show it. Donors heard where money went, but couldn’t visualize what their generosity actually changed.

And the stakes weren’t simply hitting a number: the Warrior Fund bridges a recurring operational gap that protects scholarships, faculty development, programs, student life, and the excellence that sustains the school’s mission.

The Mission

Instead of framing the Warrior Fund as need, we reframed it as transformation across six impact pillars—academics, arts, athletics, spiritual formation, student life, and scholarships—capturing real students in real environments, mentorship in motion, and the spaces and moments that make the experience possible.

The Tools
  • BRAND REVIVAL
  • DIRECTOR'S TREATMENT
  • FUNDRAISE ASSET
  • CAMPAIGN
  • VIDEO IDENTITY
  • LOGOTYPE
  • PHOTOGRAPHY
  • FULL PRODUCTION
  • VIDEO CAPTURE
  • EDITING
  • VFX
  • COLORING
  • SOUND DESIGN
01

Not Just A Crowd Pleaser

Generated $5.09M in donations through elevating the Warrior Fund campaign. That’s real provision for real students—fast. It proves the story connected and donors responded with meaningful generosity.

02

10x Engagement Than Before

Delivered a 10x increase in campaign engagement within the first 6 months. Engagement is the first sign of donor belief. This shows the campaign didn’t just reach people—it moved them to lean in.

03

The Results Renewed

Increased annual giving by 150% in the first year. This is sustained generosity, not a one-time spike. It signals deeper donor confidence and a stronger long-term funding base.

04

Keep It Simple Student

Reduced the number of donor touchpoints needed to generate donation dollars by 50%. Operationally, it freed the Leadership team to focus on relationships—not chasing follow-ups or ghosted email threads.

ALIV
REVIVING SPIRIT OF ADVENTURE
[Description]
Building a premium adventure brand designed to restore the spirit of adventure in UHNWI.
[Results]
FROM CONCEPT TO $1M IN REVENUE IN THE FIRST 12 MONTHS
POWERSPORTS
[Tags]
Branding
Social Media
Funnel
ORIGIN
FUTURE READY SOLUTIONS
[Description]
When you forgot who you are, we'll help you remember how to win.
[Results]
AWARDED $1.8M IN PROPOSALS IN THE FIRST 8 MONTHS
SOFTWARE
[Tags]
Branding
Funnel
Print
Logotype
PROMO
PERCEPTION CHANGES EVERYTHING
[Description]
Rebuilding a fundraising company into a Gen-Z leadership machine.
[Results]
REPOSITIONED GEN-Z FUNDRAISING COMPANY DOUBLES REVENUE AND RETAINMENT
FUNDRAISING
[Tags]
Branding
Funnel
Photography
Film
UKWATI
END UNDERAGED MARRIAGE
[Description]
Moving to end underaged marriage worldwide.
[Results]
MULTI-AWARD WINNING FILM AWARENESS CAMPAIGN
GLOBAL ISSUE
[Tags]
Film
Campaign
WGA
COMMUNITY OF GRACE
[Description]
Reaching a new generation without losing a brand's original heart.
[Results]
MORE MEETINGS BOOKED & RENEWED ENGAGEMENT ACROSS THE BOARD
MINISTRY
[Tags]
Campaign
Film
Branding
Photography
Print
WILD GYM
Unleash Your Wild Side
[Description]
Repositioned a performance-driven brand built to turn riders into overperformers.
[Results]
NOMINATIONS, AWARDS, AND SO MUCH MORE
Athletic branding
[Tags]
Logotype
Campaign
Social Media
Funnel
Q1. What kind of clients are you taking on?

Any key decision-makers at a non-profit, athletic organization, or software company doing roughly $1–5M in annual revenue.

This is with the understanding you have the financial altitude to invest (not just survive), then you’re squarely in our sweet spot. We’re comfortable above or below that range, but our best work happens when the stakes are real and you’re serious about long-term growth.

Q2. What does it cost to work with someone like you?

We develop a scope and schedule that makes sense for everyone without compromising standards.

We’re not trying to be the cheapest; we’re priced to deliver work that actually moves revenue, not just decorates your feed. If the budget is tight, we adjust scope, not our standards.

Q3. Can you guarantee ROI, views, or leads from a video?

Yes, we are ready to. No, we won’t make up numbers to win a project.

Instead, we define success with you up front, build a clear path to it, and track the metrics that tie the investment back to pipeline and revenue.

Q4. Will you do a free test project or spec concept so we can try you out?

No, we don’t give away strategy or creative on spec.

We start with a focused, paid strategy sprint that lets you see how we think before you commit to full production and you own that thinking either way.

Q5. Why shouldn’t we just do this in-house, with a freelancer, or using AI tools?

Those options are fine for low-stakes content. But low-stakes content often causes confusion, not clarity.

Our clients call us in when the cost of getting it wrong is higher than the savings from going cheap. Product launches, key campaigns, and moments that actually move the needle.

Q6. You haven’t worked much in our industry, should we be worried?

No, you bring deep industry knowledge; we bring deep expertise in story, clarity, and behavior change.

If what you really need is a vendor who’s done the same thing 20 times before, we’re probably not your shop. Our clients stick around not because we understand their industry but because we find creative ways to reroute, redesign, or outright destroy their issues.